Fashion Futures will be held in Saudi Arabia, November 17 to 19, 2022. Leading regional and global figures will discuss key sector issues such as sustainability, entrepreneurship, diversity and culture and innovation.

The event will also provide a shop window for Saudi designers and brands to showcase and sell their products.It will feature speakers, industry influencers, retail activations, and pop-up events, as well as panel discussions, networking, question and answer, and masterclass sessions, and a closed-street party.

Fashion Futures will show the talent and thriving fashion scene in Saudi Arabia and will provide the opportunity for talent to receive international recognition. Several partners and creatives will arrange specialized masterclasses and discussions. The Italian design school Istituto Marangoni will lead a masterclass on the business side of fashion, focusing on market development; innovation trends, digital transformation, supply chains, and merchandising.

Other workshops will include a visual merchandising and brand content development masterclass targeting industry players. And a fashion stylist, senior executive, and politician image consultant will share her experience on crafting a personal brand. Thousands of sustainable, commercially available, and interactive textiles will be on display along with newly developed innovative materials mastered with cutting-edge technologies.The aim is to positively impact the fashion industry both locally and globally.