In the recent past, you have wished and been wished a happy new year. When was the last time someone wished you happy new product? In case you have to stretch your memory about your last new product launch, chances are your products are dated! Let’s take a sock manufacturer as an example. Say, they have been happy with their business as the local market they have been supplying to has been kind to them. Business is steady and profits are healthy. They are unlikely to innovate, presumably somewhat oblivious that they are indeed part of the booming worldwide socks market. As retailers and e-tailers look for fresh new products to woo their customers, this sock manufacturer is likely to take a back seat. On the global scene, the socks market is one of the fastest growing segments of the apparel industry with a compound annual growth rate of 8.5% at present. By 2023, the global socks market is estimated to be worth around the $11.6 billion mark. Specialty socks, athletic s... Read more
Pinakin Chaubal holds Master’s degrees in Management and Textile Engineering. He has been a long time assessor for NATA ISO 17025 laboratory accreditation and has contributed to the review and drafting of several Australian, Joint Australian / New Zealand and International Standards on textiles, clothing and footwear. Global brands like H&M, Zara and most others are getting settled in India at an unprecedented rate. In fact, it’s more a case of who hasn’t entered the zoo, rather than who has. Global selling platforms like amazon.com have been successfully wooing Indian suppliers. Historically price sensitive apparel products like inner ware are moving to brand sensitive categories in the minds of local consumers. Now where does all this leave your product? At the centre stage! In this competitive market, if your product does not take the centre-stage, it will lag, struggle for a while and may eventually suffer from severe competitive arrest. Brand ma... Read more
The fashion industry's long-standing reliance on recycled polyester from plastic bottles is facing scrutiny as its drawbacks become apparent. Initially... Read more
The home textile industry, once a bright spot in global exports, faced a slump for over a year. However, there... Read more
China's luxury e-commerce market, once a golden goose for high-end brands, is facing a new challenge: skyrocketing return rates. Shoppers... Read more
The Women’s Apparel market stands as a dynamic force within the global fashion industry, embracing a plethora of clothing and... Read more
Bangladesh, the world's second-largest garment exporter after China, is undergoing a significant shift in its cotton import strategy. Traditionally, India... Read more
Wazir Advisors April 2024 report on global apparel trade paints a worrying picture, with major markets like the US, EU,... Read more
While China remains the world's leading textile producer, its grip on India's fabric import market appears to be loosening. Data... Read more
Levi Strauss & Co. (Levi's) is experiencing a positive shift in its business strategy, with a strong focus on direct-to-consumer... Read more
The Hong Kong Trade Development Council (HKTDC) is hosting a week-long extravaganza of lifestyle products and creative industries, featuring two... Read more
The 2024 China (Shenzhen) International Brand Underwear Fair (SIUF) concluded yesterday, April 21st, marking the end of a three-day event... Read more