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Tuesday, 08 November 2022 17:32

OTB joins fashion coalition

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This confirms the commitment of the group to the responsibility and efficiency goals set by the coalition of leading fashion and luxury companies.OTB is an international fashion and luxury group that includes the Diesel, Jil Sander, MaisonMargiela, Marni and Viktor&Rolf and Staff International and Brave Kid. OTB’s membership of the coalition is a further step in its sustainability strategy launched in 2021 which lays the foundation for a virtuous, coordinated path for all company initiatives.Fashion Pact was established in 2019 with the aim of reducing the environmental impact of the fashion and textile industry. The global collective now counts over 70 signatory companies united in their commitment to sharing best practices and finding new solutions to meet three common goals: mitigate global warming, restore biodiversity and protect the oceans.Fashion Pact members are working on a number of initiatives to drive progress against the common goals in areas such as renewable energy, regenerative organic raw materials and biodiversity to help set a baseline in the industry. Over 200 brands are already involved in Fashion Pact.

Diesel is already active in a working group tackling the challenges of increasing the supply chain of regenerative and organic cotton across the fashion industry, and OTB's entry will see the group’s other brands become involved in a variety of areas.