Giordano is expanding business opportunities in the Middle East. This includes the introduction of new store concepts and new store openings.

Giordano, based in Hong Kong, is a retailer of men’s, women’s and children’s apparel. The company also operates world-famous apparel and sports brands in certain markets under franchise or license agreements.

Established in 1981, Giordano now operates around 2,100 stores and counters in Greater China, South Korea, Southeast Asia, Australia, India and the Gulf Cooperative Council. The company has won several retail awards. All six economies in the Gulf Cooperation Council (GCC) are set to rebound and grow this year with the region’s two largest economies, Saudi Arabia and the UAE, forecast to grow by eight per cent and five per cent.

The UAE was among the first markets to open its doors to the world during the pandemic, offering a getaway for tourists starved of travel and an opportunity for businesses to rebuild and grow. Saudi Arabia followed, reopening its doors to pilgrims, tourists, and businesses alike. Tourist numbers in the region are set to be further bolstered by the FIFA World Cup 2022, as Qatar prepares to receive an estimated 1.2 million visitors during football’s largest event this November.