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38th Milano Unica records 11% rise in visitors

 

Held in Milan from Jan 30 - Feb 1, 2024,  Italian textile trade show, Milano Unica closed its 38th edition recording an 11 per cent increase in visitors and international buyers.

A total of 5,886 companies visited the event as against 5,304 in the corresponding 2023 edition, including 1,903 companies from abroad  and 3,983 Italian companies  attending.

Exhibiting companies increased by 7 per cent to 508 with them showcasing  high-end fabric and accessories collections for Spring/Summer 2025, dedicated to men's, women's and children's creations, in addition to 101 special areas, for a total of 609 exhibitors.

Alessandro Barberis Canonico, President, Milano Unica, says, the exhibition recorded an extraordinary increase in visitors from China accompanied by a 57 per cent growth in visitors from Japan and 15 per cent growth in visitors from Korea. There was also a positively homogeneous trend from Europe with France, Poland, Great Britain, and Germany. The North American presence was satisfactory, with visitors from Canada increasing by 48 per cent, while The US presence stable, with as many as 151 companies visiting, adds is Canonico.

Among the initiatives promoted by Milano Unica was the Back to School event that addressed the testimony of Sabato De Sarno, Creative Director, Gucci.

 

 
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