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Wednesday, 22 September 2021 13:16

Wrangles launches sustainable denim line

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Kontoor Brands-owned American denim brand Wrangler has launched a sustainable denim collection for Fall 2021 in collaboration with Infinited Fiber Company. As per a Fashion Network report, the collection is called Infinited Blue, and includes Wrangler’s signature pieces such as the men’s Western jacket and men’s Western jeans.

The brand has also created Infinna, a new regenerated, recyclable fiber to include in its global denim range for Fall ’21. The premium fiber has been created from textile waste and can be recycled repeatedly. The partnership between Wrangler and Infinited Fiber Company was formed in 2015, when the commercial viability of Infinited Fiber’s technology was first being evaluated and Wrangler began its pursuit of circularity. Wrangler helped Infinited Fiber understand the industry’s technical requirements for the fiber and completing preliminary tests and trials on fabrics made with Infinna.