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Winnie Park named new CEO of Forever 21

  

Los Angeles-based fashion brand Forever 21 has named Winnie Park new chief executive officer. As per a Women’s Wear Daily report, Park will succeed Daniel Kulle, the H&M executive who resigned from the top spot in October after less than two years. She was earlier the CEO of Paper Source for six years. She was responsible for transforming the company from a brick-and-mortar retailer to a lifestyle brand with a strong digital platform and led the successful sale of the brand to an affiliate of Barnes & Noble.

At Forever 21, Park will report to Marc Miller, CEO of Sparc, the joint venture between Authentic Brands Group and Simon Property Group that bought Forever 21 out of bankruptcy in February of 2020 for $81.1 million. She will add fresh perspective and approaches in connecting with the Forever 21 customer, which will help drive Forever 21 from its current $2 billion sales level to new heights of success as a leading brand in SPARC’s Fashion and Lifestyle brand portfolio.

Park is currently on the board and audit committee of Dollar Tree, and is on the board for Women in Retail Leadership. She has also served as an independent director and member of the compensation and governance and audit committees for Express.

 
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