Spinnova recently on boarded two niche textile experts to help commercialize its sustainable wood-based fibre. The company appointed Shahriare Mahmood as its new Sustainability Director. Mahmood joined Spinnova from the renown Finnish children’s wear brand Reima. He has both an academic and a technical textile industry background. Graduated as a chemical engineer in Bangladesh and Master of Engineering in Finland, Mahmood has also worked in textile mills in Asia and Europe.

In the course of his extensive career, he has specialized in e.g. circularity, material R&D as well as quality and supply chain management. He has also recently earned a PhD in sustainability management. With Spinnova, Mahmood focuses on supporting sustainability efforts of partnering brands and related pre-commercial and commercial phase supply chains.

Spinnova’s other textile expert appointment is Eun (Enja) Young Kim, who started as Senior Fibre Application Specialist in Spinnova’s R&D team. Engineer by background, Kim previously worked for fibre technology company Lenzing in Austria, where she worked in technical customer service of technical applications. She will be focusing on developing the Spinnova fibre’s quality and finishings.