Its first physical edition post lockdown, Shanghai Fashion Week will host more than 90 shows from October 8-18. These shows will showcase emerging Chinese talents with global recognition such as Shushu/Tong, Yuhan Wang, Angel Chen, 8on8 and Yueqi Qi who will present their spring 2021 collections alongside local standouts including Lily, Mukzin, Le Fame, Hazzys, Urban Revivo and Cabbeen.

SFW will continue its digital collaborations with Tmall, and re-

brand the online showcase as a part of the Tmall Fashion Fes Atival.

Other highlights of the event include Israeli designer Galia Lahav’s China debut, and Uma Wang’s first collaboration with well-known underwear-maker Threegun. The trade show business will be back in full force with Italy’s IGFD Group joining the official trade show lineup of Ontimeshow, Shanghai Showroom, Nova by DFO, Not Showroom and Tube Showroom with Modalink, which focuses on bringing international brands to China.

Ontimeshow, the largest one among them, expects more than 15,000 visitors to check out 250 brands such as Deepmoss, Qiuhao, Haizhen Wang and Ricostru at the West Bund Art Center venue, opposite to Centre Pompidou Shanghai.

It will also host a two-day forum focusing on sustainable fashion with sustainable production and consumption consulting firm Greenext, and partnering with the digital wholesale platform Joor to bring the trade show online.