Première Vision Paris to be held from September 19 to 21, will see the launch of a B2B marketplace. Targeting an international database of 2,50,000 upstream professionals, the marketplace aims to bring together 1,500 companies and 70,000 textile products, leather, accessories, designs and clothing.

Initially, limited to sample orders, before a possible opening to massive orders, the offer is currently reserved for 756 weavers for the launch. The products are put online by the companies themselves or, with their consent, via the Première Vision photo studio, as a part of the selection of materials that will comprise the trends of future editions. This offer to professionals is complemented by various services, mainly geared towards connecting manufacturers and contractors, plus an editorial content dedicated to market trends and developments.

The project is part of a wave of progressive digitization of various fashion and textile trade shows. It is a strategic project that will support the commercial development of the show’s exhibitors by providing them with a permanent connection with their customers. It is also a way to adapt to production processes that have become very diverse and fragmented.

Premiere Vision aims at supporting the evolution of the sector, whose new players are waiting for new tools.