Direct-to-consumer bedding and furnishings company Parachute has launched its first bedding and bath range made of organic cotton. The collection comprises 22 Global Organic Textile Standard (GOTS) certified pieces. The Organic Cotton Collection features sheeting, duvet covers, quilts, throws, bath towels, a robe, and loungewear made using sustainably grown organic cotton. The initial line features seven new nature-inspired colors: reed, willow, bisque, sand, flax, pebble, and white.

The collection ensures that the entire supply chain, from cotton ginning to finished product, meets stringent ecological and social criteria set by GOTS and chemicals and dyes are not used. Arial Kaye, CEO, Parachute, says, the company has worked closely with GOTS since then to ensure certification by the organization for its products.