Nike has launched an initiative to resell its own sneakers. As per Spin-Off reports, the initiative known as ‘Nike Refurbished’ resells a returned pair of sneakers after cleaning and refurbishing it by hand and grading it as either ‘new’, ‘gently worn or ‘cosmetically flawed’ The sneakers are subsequently sent back to the sale-at-select Nike Factory, Nike Unite, and Nike Community stores.

These shoes are priced on the basis of the type and condition grade. Messaging on the boxes makes it easy for customers to see what kind of shoes are inside, the condition grade, etc. Customers can also get additional information about Nike’s ‘Move to Zero Sustainability’ program through a scan of the box’s QR code

Nike Refurbished is available in 15 US Nike stores. The brand plans to expand to more US-based retail destinations throughout 2021 and beyond.