The two leading tradeshow organizers Messe Frankfurt and Premium Group are joining forces to launch Frankfurt Fashion Week in summer 2021. The event will increase Frankfurt’s appeal as an international fashion hotspot. It has been purposely aimed at a forward-looking, digital-savvy fashion and lifestyle community. It will make innovative and sustainable products, collections and business models accessible to the wider market. It will also promote the future-oriented interconnection of fashion and technology as part of the real-digital reality. With leading international fairs like Techtextil, Texprocess and Texworld – and over 50 textile fairs worldwide – the Texpertise Network of Messe Frankfurt will open up further synergies.

The core components of Frankfurt Fashion Week will be Premium, Europe’s most relevant business platform for advanced women’s and menswear; Seek, one of the most progressive tradeshows for contemporary fashion, and Neonyt, the leading hub for sustainable fashion.