Market leader in sustainable, on-demand digital fashion and textile production technologies, Kornit Digital has collaborated with UK-based manufacturing enterprise Fashion-Enter to open a first-of-its-kind Fashtech Innovation Centre in London.Located at Fashion-Enter’s state-of-the art training and manufacturing site, the innovation center aims to bring on-demand fashion and textile mass customization back to the UK. It is fully supported by Kornit Digital’s revolutionary, direct-to-fabric and direct-to-garment digital production solutions.

The innovation centre aims to reduce overproduction and water usage. Around 30 per cent of textile production across the world is excess production, says Kornit Digital’s Impact and Environmental, Social and Governance (ESG) report while 95 per cent of water waste is created by companies globally.Besides highlighting production capabilities to minimize carbon footprint, the Fashtech Innovation Centre helps brands and fulfillers mitigate logistical complexities, time-to-market and supply chain risks by bringing production nearer to the end consumer.

The Centre includes both Kornit Presto direct-to-fabric and Kornit Atlas MAX direct-to-garment systems, as well as numerous graphic design and workflow tools and systems to enable cut-and-sew operations for a comprehensive ‘pixel to parcel to doorstep’ cycle.