Imprinted Sportswear Shows (ISS) will rebrand as Impressions Expo, beginning with its first trade show of the year set for January 2020 in Long Beach, California. Owned and operated by Emerald Expositions, ISS is dedicated to the imprinted and decorated apparel industry comprising five annual shows in different regions of the U.S.
The show’s new name is meant to further align the brand with Impressions magazine, a B2B publication servicing the decorated apparel industry. All events under the new Impressions Expo name will continue to feature the same product categories, yet under a name that now encompasses the entirety of the decorated apparel industry, from raw goods and fabrics to the finished packaged product.
Screen printing, embroidery, direct-to-garment printing, heat transfers and promotional products are a few of the product categories the trade show serves.
Attendees will notice the first design changes taking effect at Impressions Expo – Long Beach’s pre-show registration, opening the end of August. ImpressionsExpo.com, the show’s new website, will also be launching soon.
