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G-Star launches sustainable denim fabric

  

Dutch denim brand G-Star has launched ‘Relz Black Denim’ fabric, the world’s most sustainable black denim fabric in eight styles for its winter ‘20 collection. As per an Apparel Resources report, the fabric has been launched in collaboration with Artistic Milliners and Archroma. It is made from pure organic cotton, dyed and treated without the use of any harmful chemical.

The dye is applied to the fabric in a five-step process instead of the conventional eight to ten steps, which saves around 52 per cent water, 65 per cent energy, 71 per cent CO2 emissions and 14 per cent chemicals. The residual of the black liquid dye and the pigment coating level left behind is easy to clean and is reusable. G-Star’s long-standing cooperation partners Artistic Milliners and Archroma have helped the brand to achieve the Gold Status certification by the Cradle to Cradle Product Innovation Institute for its Raw Relz Black Denim.

This makes it the first black denim to achieve the Cradle to Cradle Certification, which is given to the products that are safe, circular and responsibly produced. The eight denim styles launched by the brand include a lined denim peacoat, a button pencil skirt, ultra-high mom and dad ankle jeans, boyfriend crop jeans, ultra-high straight ankle jeans and a bomber jacket.

 
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