Landmark Group-promoted value fashion brand Easybuy that retails affordable fashion apparel in India's small towns and cities has partnered with online retailer Amazon to sell specially curated inventory and online-only brands on Amazon.
Over the next six months, the offline collection will be brought online through a store fulfillment program. Amazon will sell Easybuy’s tops, t-shirts, dresses, jeans, trousers, shirts, kids-wear priced between Rs 69 to Rs 699.
Easybuy was started in 2017 by Dubai-based Landmark Group to sell fashion to India’s value-conscious shoppers and has close to 100 stores in India. Landmark Group also owns value retailer Max in India, apart from Lifestyle department stores and Home Centre.
