Intimate apparel and innerwear show Curve registered 1,300 buyers to its latest edition held at the Jacob K Javits Convention Centre in New York. The show offered visitors an opportunity to network and exchange information besides nurturing connections, says Raphael Camp, CEO, Eurovet Americas, organizer of the event.
Buyers browsed new styles from approximately 125 intimate apparel brands with about 10 per cent of them being first-time exhibitors such as Cosabella, Chantelle, Panty Promise, Va Bien and Cammando, as per a Women’s Wear Daily report. Buyers from e-commerce sites searched for sexy offerings and at least a partial return of underwire bras.
The Lingerie Brief Salon featuring upcoming designers was a new addition to Curve New York. The show moved to Los Angeles for Curve Los Angeles and was held at the Cooper Design Space from March 6 to 7, 2022. The show includes swimwear for the first time, followed by the addition of activewear in either the summer or fall Curve shows. The group also plans to hold Curve Montreal in Canada this fall to coincide with Montreal Fashion Week.
