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Tuesday, 08 March 2022 16:08

Burberry shuts stores in Russia

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Following similar moves by Louis Vuitton, Hermes, Kering, Chanel and Prada, Burberry has temporarily shut stores in Russia following Moscow’s invasion of its neighbor Ukraine. As per a report by The Guardian, the British fashion brand has three stores in the country, including one run by a franchisee and one in Moscow’s famous Red Square.

The brand’s Russian site is operational, though international orders are likely to be disrupted further by Visa and Mastercard’s decision to pull out of the country, resulting in the majority of foreign transactions being blocked. LVMH Moët Hennessy Louis Vuitton, owner of brands including Christian Dior, Givenchy and Bulgari, has also shut 124 boutiques in Russia while Kering, which owns Gucci and Saint Laurent, plans to close its two shops in the country.

To address the war directly, Giorgio Armani organized a silent fashion show in Milan last week to show solidarity with Ukraine. However, the company is yet to confirm whether it has shut or suspended its operations within Russia in line with some of its rivals. Increasing operational and reputational risks of trading with Russia and the impending dangers of sanctions are weighing heavily on stocks across the luxury sector.