At a talk organized by the lower Chamber’s industry Commission and the Senate’s European budget and affairs Commission, Carlo Capasa, Chairman, Camera della Moda said, upto €3 billion would be required to support all the small and medium-sized enterprises in Italy. As per a Womens Wear Daily report, Capasa said the association will request for special measures and strategies from the government to help the industry recover from COVID-19 effects. The Italian fashion industry recorded sales worth € 100 billion last year with exports amounting to €71.5 billion. He ensured his organization Camera Nazionale della Moda Italiana will activate detailed projects on environmental and social sustainability, digitalization, internationalization and training to ensure a specialized and competitive future on the global market for the new generations.

Last week, a group of leaders had met to discuss the challenges and opportunities facing the industry, and how larger companies could help smaller and medium- ones impacted even more heavily by the pandemic.

The meeting included representatives of the Camera della Moda’s strategic committee which confirmed its plans to develop a document shared with Confindustria to help grow the sector after the pandemic, underscoring the importance to collaborate on proposals and actions to undertake.