Around, 193 international buyers from 20 countries, will hold virtual business appointments with ProColumbia between January 18 and February 5. The international delegation is led to a greater extent by the United States, Ecuador, Costa Rica, Mexico, Puerto Rico and Guatemala. From Europe there will be buyers from Germany, Spain, Portugal, France, among other destinations.

Among the categories that international buyers will be looking for the most in virtual appointments, are textile fibers, technical textiles and a complete package of casual clothing, formal wear, jeanswear, underwear and swimwear, mainly. Likewise, there will be the presence of VIP buyers such as Super Éxito, Almacenes De Prati, Etafashion, Marathon Sports, El ÉxitoBetancur, among others.

Similarly, ProColombia will carry out commercial agendas with about 12 buyer companies from The United States, Ecuador, Mexico and Guatemala, who will come to see the facilities of companies in the fashion sector in Colombia. It is worth noting that, between January and November 2020, fashion exports reached $ 605 million, according to figures from Dane with analysis from ProColombia. The main purchasing countries were the United States, Ecuador, Mexico, Peru, Costa Rica, Brazil and Chile. While the garments most in demand abroad were fabrics and fabrics, girdles and control clothing, jeans, women’s underwear and leather manufacturers.