Innerwear, and especially undergarments, as a product category is doing very well in Tirupur. There are hundreds of small scale stitching companies which undertake job work for domestic innerwear brands. More than 500 stitching units with around 30 tailors each are undertaking stitching and finishing work for domestic innerwear brands.

While most of Tirupur garment export units directly employ tailors, garment manufacturers who supply innerwear to the domestic market largely depend on small and medium stitching units on a job work basis.

Jupiter Knitting Company, Tirupur based an export is celebrating its golden jubilee in 2017. It makes briefs and has a total of 1,100 machines. It’s expecting at least 20 per cent growth this year. It exports most of its production to Europe.

On the other hand, six month old Kotan Apparels has just entered into vest and brief export. The company shipped orders to Saudi Arabia and is now exploring other markets. Right now Kotan is outsourcing the stitching process. Later it may start its own manufacturing. It is also targeting the domestic market with its brand Zyoke.