Project Effective is a multi-company collaboration to produce more sustainable fibers and plastics for commercial use by using renewable feedstocks and biobased technologies.
With participation from 12 companies, including brands like H&M, Carvico, Vaude and Balsan, Project Effective is one of the broadest industrial-driven efforts to reshape entire product value chains and drive economic growth.

Project Effective includes 12 organizations from eight countries and extends across entire product value chains. Participants include renewable feedstock providers, conversion technologies, makers of intermediate and finished products, major consumer brands and recycling/reuse technologies.

One of the key objectives of Project Effective is to develop a more sustainable nylon, made from bio-based caprolactam produced using renewable feedstocks. The nylon will be validated by brands to make apparel and carpet textiles.

An advantage of Project Effective is the early involvement of major consumer brands, allowing them to contribute valuable customer- and industry-driven perspectives. This brand participation is expected to facilitate broader and faster adoption of sustainable technologies and products. Brands will better understand what monomers, polymers and sustainability initiatives are commercially available, enabling them to develop more effective plans with suppliers regarding bio-based ingredients and materials.

This consortium is an important step toward a more circular economy.