Attended by over 44 global denim companies, the first virtual edition of Denimsandjeans, exhibited A/W21 collections from exhibitors of over 10 countries. The show allotted a virtual booth to exhibitors where buyers and suppliers could interact individually. Other activities like denim talks, seminars, and trend presentations also happened with users attending talks or networking with exhibitors. Exhibitors decorated their booths well inside their own offices and these were visible to visiting customers.
The Trend Zone was divided into five different categories and collections were displayed in those categories. Denimsandjeans team created separate trend zones and they were running throughout the show .The trend zone categories included Super Sustainable, On Demand , Super Technology/Washing/Chemical, Super Comforts, and Super others.
The platform got a very good response from all the stakeholder of Denim Community and most of them found this a helpful tool to connect with their buyers