In its quest to drive greater sustainability in the personal care and hygiene industry, the Lenzing Group’s flagship specialty nonwoven brand- Veocel™ has launched lyocell fibers with dry technology which are naturally smooth and gentle on skin, ensuring comfort for sensitive skin. Absorbent hygiene products are an indispensable part of many consumers’ lives and are relied upon daily. As these are essential items, it is important that they should offer maximum comfort and relief to the user. This is demonstrated by the new VEOCEL™ branded lyocell fibers which have the capacity to provide a high level of comfort, softness and dryness, when applied in these types of products.

While most hydrophobic fibers are fossil-based fibers, Dry technology by Lenzing allows cellulosic Veocel™ branded lyocell fibers to achieve similar liquid-controlling properties built on a biodegradable, botanic-derived material. The fibers are also soft to touch and gentle on the skin, thus beneficial for applications that have direct contact with skin, such as in femcare and period care products, adult incontinence products and baby diapers.

Not only are the hydrophobic Veocel™ branded lyocell fibers with Dry technology environmentally friendly, but they also provide great comfort and a feeling of dryness for the wearer, which comes from enabling strategic fluid distribution. This is a particularly useful trait in absorbent hygiene products as it helps to manage bodily fluids, keeping the surface dry and the touch soft even after encountering liquid. Overall, this contributes to a comfortable personal care experience for the wearer and allows them to feel as if their skin is next to nature.