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Tirupur hosts the three-day India Knit Fair

The three-day 41st edition of India Knit Fair was held in Tirupur recently. The fair showcased the autumn/winter and summer collections of apparels made by Indian manufacturers.

Organised by Apparel Export Promotion Council, Tirupur Exporters’ Association, and India Knit Fair Association, T-shirts, night wears, formal wears, sports wears and other garments of 50 manufacturers were on display at the fair.

A significant section of exporters in the Tirupur knitwear cluster felt that with the changing business scenario, the fair too should undergo changes, though it was being held twice a year for the past 20 years.

G R Senthilvel, Secretary of Tirupur Exporters and Manufacturers Association feels that the traditional way of putting stalls and expecting serious buyers to walk in was getting lesser popular worldwide. So, the organisers need to explore innovative methods such as inviting global apparel sourcing companies/groups for their super market chains and niche markets, to the fair so that Indian manufacturers could benefit by their participation, he adds.

A veteran exporter and Chairman of Confederation of Indian Industry (Tirupur district council), M Veluswami agreed with Senthilvel and felt that the event needed to undergo change in its outlook as lesser number of ‘serious buyers’ were visiting the fair. He stated that better marketing of the event abroad and inviting buyers directly instead of waiting for them to come was needed.

www.indiaknitfair.com

 
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