Fashion chain Primark has launched a new range of skinny jeans made from discarded plastic. As per Textile Today, the range has been launched in partnership with material innovators Unifi, Inc and its Repreve Our Ocean fibre, as a part of the Primark Cares’ range.
The skinny jeans have a high waist fit with a let-down hem and are available in two classic colourwashes, light-blue and mid-blue, in UK sizes 4-20.
The jeans feature a blend of a unique recycled fabric made from plastic bottles, which have been collected from land within 50 km of the coastline, one of the biggest sources of plastic pollution in our oceans.
From there, bottles are ground and melted into pellets before being spun into the innovative polyester fibre. The Primark x Repreve Our Ocean jeans are made using 33 percent Repreve Our Ocean polyester, which is then blended with 58 percent cotton, 7 percent viscose and 2 percent elastane to create a comfortable stretch fit. Primark’s partnership with Repreve Our Ocean is the latest launch from the
Primark Cares label, which features a wide range of products made with recycled fibres or more sustainably sourced materials. In May, the fast-fashion retailer launched a sustainable leisurewear capsule collection in partnership with Recover. Primark currently has more than 390 stores, with over 16.5 million square foot of selling space, across 13 countries – the Republic of Ireland, the UK, Spain, Portugal, Germany, the Netherlands, Belgium, Austria, France, the US, Italy, Slovenia and Poland.












