Liberty Fairs has put its trade shows on hold. It has chosen to hit the pause button and restructure its business model to better suit the forward-thinking and heritage brands it serves. The pause is aimed at protecting the best interests of the brands and designers and Liberty Fairs will take the time to re-evaluate how it operates and implements new initiatives that will allow them to scale and add value to their offerings in an even greater way.
Like the rest of the apparel trade show industry, Liberty Fairs was forced to cancel its regular calendar of men’s wear events in 2020 and part of 2021. It partnered wholesale platform Joor on a digital trade show format to help fill in the gap before returning to physical events in brand-new locations. The pandemic allowed the company to take a step back and rethink the format and calendar it had traditionally followed. New York and Las Vegas have been the show’s go-to host cities, but new pockets of opportunity appear to be opening.
Liberty Fairs was founded in 2013 with a focus on the men’s market. Later, it expanded to cater to all genders, as well as categories like grooming and wellness. It also hosted community-driven panels and discussions on topics like inclusivity and styling.












