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Thursday, 23 February 2023 13:24

Home textile players focus on growing domestic market

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Indian home textile and furnishing industry continues to grow despite several challenges.

Though exports to Europe and the EU are stagnant at this point the domestic market continues to grow at 15 per cent per annum. Consumers are shifting towards ready-to-use products like readymade sofas, cushion covers, curtains, blinds, bed sheets and towels instead of customising them. About 40 per cent of domestic consumption in home textiles is for the bed and bath category alone. Still, over 95 per cent of domestic demand is met by the unorganised and micro, small and medium sectors.

Wider definition of furnishing will also include furniture and home décor accessories and these numbers would get bigger.With demand for home products increasing at 20 per cent per annum, business growth opportunities in the Indian market will continue to grow for domestic and global players. People are learning to spend more on their homes and living environment and opt for better quality.

The current year looks very promising in the domestic market across all home product categories, including home textiles., apparel fabrics and home textiles.