G-Star Raw has introduced the word’s first regenerative indigo diyed fabric in its Fall 2020 collection. The Dutch denim brand partnered with Italian mill Candiani Denim to introduce this innovation.
Along with being circular, the fabric offers performance qualities for the consumer on the go. The Iken Superstretch O fabric features 97 percent organic cotton and 3 percent ROICA EF, a Global Recycled Standard Certified stretch yarn that is designed to keep your jeans in shape wear after wear.
The new denim fabric is available in five jean styles: the Airblaze, Lancet and D-Staq for men, and the Noxer and Kafey for women.
The indigo innovation build on G-Star Raw’s range of Cradle to Cradle Certified Gold stretch jeans, which the brand introduced earlier this year. All items are made from organic cotton combined with a sustainable stretch fiber, and use processes powered by renewable energy and a wastewater recycling system. The expanded line includes the new C-Staq jean for women and five existing styles in new washes.
The Fall ’20 collection also includes the brand’s first line of Cradle to Cradle Certified Gold T-shirts for women. The jersey constructions are made from 100 percent organic cotton and zero harmful chemicals throughout the entire production process.