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Wednesday, 04 November 2020 13:16

Fashion retailers to simplify raw material supply chains: GlobalData

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As per data analytics firm GlobalData, fashion retailers are planning to simplify their raw material supply chains and implement design and manufacturing processes that will allow apparel and footwear to be more easily recycled.

Among the latest slew of recyclable fashion innovations, German sportswear maker Adidas’ new UltraBoost DNA Loop, a piece of performance footwear developed as part the company’s ongoing “Made to be Remade” project. The shoe is manufactured using a single material type and without glue, meaning that it can be ground down, melted and made into a new shoe.

Elsewhere in Europe, Swedish fast fashion giant H&M has recently launched the first retail model of a garment-to-garment recycling system, entitled Loop, at a store in its home country. The system, which allows store visitors to see their old clothes being transformed into fibers and yarns that will be used to produce new knitwear pieces, was developed by the Hong Kong Research Institute of Textiles and Apparel.

Other retailers are betting on education, with PVH Corp, the New York-based parent company of Calvin Klein and Tommy Hilfiger, highlighting its recently launched “Circularity 101” training program for employees as a key achievement in its latest corporate responsibility report.

London-based e-commerce retailer Asos, on the other hand, has introduced an educational program for its designers in collaboration with the Centre for Sustainable Fashion at the London College of Fashion.

Developed after more than 200 members of the e-tailer’s design team underwent the training, Asos’ debut circular fashion collection was made with a number of core circularity principles in mind. These include a mono-material pledge and a commitment to designing products which can be easily taken apart, both of which facilitate the recycling of pieces once their owners are finished with them.