The Marriott hotel chain in the US will offer customers bath terry towels and mats that are made using home grown cotton. Marriott has entered into a partnership with Standard Textiles to develop these goods to be used in its 3,000 US hotels.

A vertically integrated company, Standard Textile is a leading global provider of end-to-end solutions for the institutional textile and apparel markets. It was founded in 1940. It serves customers in the health care, hospitality, decorative products and industrial apparel marketplaces worldwide. Among its products are healthcare apparel, blankets, hamper bags, incontinence products, mattresses, surgical and terry products, blankets and comforters, robes, sheets, top covers, and towels.

The United States has been long importing textiles and apparel goods from low cost wage countries like Bangladesh and Vietnam but is focusing on manufacturing high end textile categories such as industrial textiles and nonwovens. This means Marriott will use bath terry fabrics made from US cotton grown and manufactured in the United States.

The use of home grown cotton has brought cheers to US cotton producers. They are appreciative of Marriott’s decision in recognizing the importance of supporting the US cotton and textile industry.