Super will be held in Italy from September 19 to 22, 2019 during Milan Fashion Week and will open one day earlier than have prior editions. The decision to bring forward the opening date was made after a careful analysis of foreign buyer flows and in the hope of gaining a very busy day.
This is a trade show mainly of the accessory and women’s prêt-à-porter producers. The new format caters to the needs of more sophisticated international buyers. The show continues to bet strongly on scouting new and interesting brands while constantly discovering new international creative hubs. A vast selection of designers both Italian and international will be part of this edition and Italian designer Vivetta Ponti will present her new footwear line and will be the subject of a special installation in the Visconti Pavilion and will also show on the runway during Milan Fashion Week. A special area will show a series of up-and-coming talents from all over the world including Alighieri (UK), Gogo Philip Studio (Italy), Helena Bajaj Larsen (France), Liudmila Footwear (Kuwait), Roma Narsinghani (India) and Sabry Marouf (UK). Super will also present a selection of brands from Armenia. They are Damink, Demiurge, Kivera Naynomis, Loom Weaving, Made, Nikolyan, Ruzane, Soncess and Teress. Some of them are making their international debuts.