Skechers a brand from Skechers USA, Inc has been awarded Men’s Footwear Brand of the Year for the second year at the Drapers Footwear Awards 2022. Skechers was praised by the panel of expert judges for its unique ability to cater to a variety of consumer tastes and they commended the brand on its strong sales growth, recognizing the menswear market is the hardest to crack within the industry.
In 2019 and 2020, Skechers was recognized by Drapers as Women’s Brand of the Year, followed by Men’s Brand of the Year in 2021. Drapers Magazine is the market-leading title offering unparalleled access to the UK fashion market, and the Drapers Footwear Awards are the most respected and prestigious in the footwear retail industry.
In addition to retired football player Jamie Redknapp, celebrity product endorsees for Skechers' collections for men in the UK include music artist Willie Nelson; golfers Colin Montgomerie, Matt Fitzpatrick, and Billy Andrade; and Los Angeles Dodgers pitcher Clayton Kershaw, as well as a slate of retired sports stars such as footballer Michael Ballack; American football players and broadcasters Tony Romo, Howie Long and Cris Carter; and iconic boxer Sugar Ray Leonard.