Pure London is London’s largest festival of fashion will open its door from July 22 to 24. The event offers women’s wear, men’s wear, footwear and accessories brands as well as new sections for kids wear and maternity wear and ethical brands.
The Spirit section has been re-edited this season, offering more British designers, including Elizabeth An’Marie and Amy Lynn, and exciting new international names including POL Clothing from the US, Tally Weijl from Switzerland, and Australian brand Honey and Beau.
Exciting brands in new Pure Conscious section include ethical and sustainable fashion pioneers People Tree and Skunkfunk. One such clothing line is Emme Marella featuring unique prints and contemporary separates. For summer 2019 the collection offers assorted interesting proposals in terms of prints, thanks to an eye-catching and bold mix of floral and geometric patterns.
Pure London will offer visitors a festival of fashion – bringing together a strongly edited collection of over 700 global brands, including some of the best emerging designers showcasing their latest collections in the UK for the first time. Exclusive spring/summer ’19 trend insights will be delivered by WGSN. Catwalk shows, including children’s wear, will bring forth the season’s key looks.
For three days, visitors will be immersed in the world of fashion with a host of exciting guest speakers, workshops and networking opportunities.
