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Paris Fashion Week Men to feature two new brands


To be held from January 18-23, 2022, the Paris Fashion Week Men will feature two new brands, namely; the US label Amin by Californian designer Mike Amin and VTMNTS, the new line characterized by “understated, sustainable luxury” that was launched in summer by GuramGvasalia, which both no longer appear on the definitive calendar.

In all this season, the Paris Fashion Week Men’s event will feature 76 labels, with 17 runway shows and 29 presentations in physical format (altogether, 46 in-person events) and 30 digital shows, as the French Fashion and Haute Couture Federation (FHCM) stated in a press release. As per Fashion Network, the presentation formats chosen by the labels might change “depending on the health situation and the measures introduced by the public authorities. Notably, PacoRabbanne and Alaïa will present their women's ready-to-wear collections during the menswear week.

Of the six new names joining the official Parisian menswear calendar for the first time this season, four will stage in-person shows: young British designer Bianca Saunders, French labels Bluemarble and EgonLab, and Danish brand Rains. The other two rookies, Japanese label Doubled and US label Kidsuper, have chosen to show in digital format.