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Neonyt Show Director quits Messe Frankfurt


ThimoSchwenzfeier, Show Director, Neonyt, has quit Messe Frankfurt to pursue new professional challenges.

He will be succeeded by Bettina Bär, who has worked in various positions for Messe Frankfurt in the field of consumer goods trade fairs since 2012 and was most recently Show Director of Tendence. Among other things, Bär was jointly responsible for the Ethical Style Guide, whereby sustainable exhibitors at Tendence were separately identified and communicated according to jury decision

As far as Frankfurt Fashion Week is concerned, whose first edition in July 2021 was held in digital form at the FFW Studio due to the pandemic, Dr. Hendrik Müller-Giegler has been responsible as Director Frankfurt Fashion Week since June 2021. He took over this position from RicardaQuehl, who is currently on maternity leave. Müller-Giegler, who has management positions and international marketing expertise in the media and entertainment industry, joined Messe Frankfurt in 2018 as Director Marketing Communications in the Entertainment, Media & Creative Industries business segment.

Also playing a key role in the development of Frankfurt Fashion Week is Claudia Franz, who has extensive experience in the international fashion and textile industry and joined Messe Frankfurt in 2019 as Director Brand Management Interior & Contract Textiles and Apparel Fabrics & Fashion. She is currently supporting the product launch of the new Quality Mainstream fashion fair Val:ue as well as the pre-stage area Apparel Sourcing in Fashion for Frankfurt Fashion Week.