German denim brand Mustang plans to launch an in-store clothing collection program in collaboration with circular solutions specialist TexAid.

As per a Textile Today report, the service will enable TexAid – which specializes in the collection, sorting, reselling and recycling of pre-owned garments to prolong the lifecycle of materials used in Mustang products.

TexAid is continually fostering new collection programs of post-consumer textiles to efficiently sort them for their next lifecycle.

Also they are looking for strong industry partners to push consumer awareness and participation in joint projects like these.

Having customers in more than 20 countries, Mustang is keen to improve its sustainability credentials by adopting the principles of a circular economy.

The brand’s partnership will TexAidenable it to benefit from the company’s existing infrastructure to collect, sort and – depending on quality – resell or recycle goods.

Meanwhile, Mustang is offering a simple in-store collection service in Germany, Austria, Belgium, Switzerland, the Czech Republic, France, Hungary, the Netherlands and Poland, enabling shoppers to drop off their unwanted items to ensure they’re ‘sustainably’ disposed of.