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Milano Unica XX: Rise in foreign visitors boosts business confidence

Milano Unica XX, the Italian textile trade show showcased Spring/Summer 2016 fabric collections at Fieramilano city from February 3 to 5, 2015. Nearly 353 exhibitors including 64 from other Europe, in addition to 34 firms in the Japan Observatory, displayed latest offerings in fabrics. The importance of Europe and the United States, in addition to other consolidated markets was confirmed by an increase in international buyers.

The most significant figures in both percentage and absolute value came from France with over 12 percent rise in visitors and Great Britain with over 9 percent in Europe. Among non-EU countries worth noting were, US with over 10 percent visitors, China with over 13 percent, Japan, over 29 percent and Turkey over 4 percent. However, marked decreases in buyers were seen from Russia with 29 percent, Germany, 12 percent and Spain, below 6 percent. Despite the optimism of the first day, the presence of Italian buyers was in decline too.

Commenting on the show, President, Silvio Albini, said, “We have finally been able to announce positive results in turnover, export and trade balance for the Italian textile sector, even though the international economic scenario is still uncertain. Also the declaration of Carlo Calenda, Vice-Secretary of Economic Development, who announced important financial support for trade fairs promoting 'Made in Italy' and their globalization; in particular, means support for our Italian Textile TradeShow”. 

“Beginning with a complementary and careful selection of production by Japanese exhibitors, we have satisfied new demands from the world of clothing manufacture, greatly appreciated by our traditional exhibitors. Now, our attention shifts to the 7th edition of Milano Unica China, which will be held in Shanghai, March 18-20, 2015. The next edition in Milan, presenting Fall/Winter 2016-17 collections, will take place September 8 to 10, 2015, at the Portello - Fieramilanocity”.

www.milanounica.it

 
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