Tennessee-based men’s wear brand Marc Nelson Denim has launched whiskey-infused denim which soaks the denim in whiskey for 30 days. This stains the jean into a warm golden color. These jeans are sold in the brick and mortar store in Knoxville and through e-commerce at the company’s website.

Besides whiskey-infused jeans, the brand also offers The Andy, raw denim with a slim straight leg or a lightweight selvedge chambray jean. For those wanting a more classic look, Marc Nelson offers slim straight styles in black denim or a vintage wash. The brand also sells bottoms in chino, flannel and canvas fabrics.

The brand is also releasing two new pieces that infuse innovation with style. The first of these is a five pocket men’s active wear jean, and the other is a motorcycle pant with a denim and kevlar weave woven in Japan.