In a decisive move for the Australian performance apparel sector, Gold Coast-based activewear brand LSKD has formalized a ten-year strategic partnership with environmental technology firm Samsara Eco. Announced in April 2026, the deal centers on the integration of ‘infinite’ recycled nylon into LSKD’s core collections. Unlike traditional mechanical recycling, which degrades fiber quality over time, Samsara Eco’s proprietary enzymatic technology breaks down complex plastic waste into its original molecular building blocks. This process allows LSKD to produce high-compression leggings and high-intensity training gear that maintain the exact tensile strength and ‘second-skin’ handfeel of virgin nylon while significantly reducing carbon intensity.
Strategic market positioning and the 1 per cent sustainability mandate
The partnership arrives as the Australian activewear market is projected to reach a valuation of $13.2 billion by 2034, with nearly 41 per cent of consumers actively seeking eco-conscious fabric alternatives. For LSKD, which has seen explosive growth - transitioning from a $1.6 million business in 2019 to a global direct-to-consumer powerhouse - this long-term offtake agreement ensures supply chain resilience against the rising cost of sustainable raw materials. By locking in a decade of recycled feedstock, LSKD is positioning itself as a technical leader in the circular economy. Our mission is to be 1 per cent better every day, noted Jason Daniel, Founder, emphasizing, this collaboration moves the brand beyond seasonal ‘capsule’ drops toward a fully integrated, circular manufacturing model for its 200,000 global customers.
Founded in 2007, LSKD is an Australian-owned functional sportswear brand specializing in training, running, and adventure apparel. With a primary focus on the US and Australian markets, the company has achieved rapid scale through a wholly direct-to-consumer model. LSKD is currently expanding its global retail footprint while targeting 100 per cent sustainable fiber integration by 2030.
