Italian company, Lanfranchi Spa’s new positioning marks a step forward in combining the power of creativity and the innovation DNA with a responsible mission for the future. The world leader in the design and production of zips, announces a step forward to show how sustainable standards add value to an established know-how and a creativity-driven approach.
According to Gaetano Lanfranchi, CEO of Lanfranchi Spa, the company believes that sustainability and innovation are the keys for a market competitive and contemporary offer. Citing this as the reason for their commitment to Greenpeace Detox programme which can prove, all their products are free of the Detox blacklist polluting ingredients.
Two projects reflect the new positioning: S/S 2017 new products and the creation of custom-designs with an upcoming designer for her debut fashion collection. According to Lanfranchi, to be at the forefront of innovation it’s important to work both on people and designs. That’s why we wanted to support Valeria Di Cerce in cooperation with NABA (Nuova Accademia delle Belle Arti). The collection will be shown at Munich Fabric Start, Milano Unica and Première Vision. For the same reasons products have been created to embrace brands and professionals creative solutions, commented Gaetano Lanfranchi.
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