Kitex has plans for expansion and diversification. As a first step, the company is planning to add production capacity across the value chain, which includes expansion of the knitting capacity and the processing capacity to 80 tons each.

As for diversification, the company is planning to venture into manufacturing and sale of new products for the infant category, which includes products like socks for children, baby diapers and baby wet wipes. Kitex is also seriously considering vertical integration of its manufacturing value chain with the setting up of a cotton spinning mill for yarn production with a capacity of 80 tons a day. It is also setting up manufacturing facilities for ancillary materials such as cartons, tapes and paper tags.

Kitex, incorporated in 1992, manufactures and exports infant wear to apparel retailers based out of the US and other developed markets. The company has a fully integrated manufacturing facility in Kerala with a facility to manufacture 2.7 lakh pieces a day. The company has established relationships with leading international brands.

As part of the strategic future growth initiative, Kitex is planning to increase revenues by promotion of its own brand, Little Star, and a licensed brand Lamaze. It is also aiming at growth in the private label business with existing clients.