Chennai-based menswear and boyswear clothing firm Indian Terrain Fashion (ITFL) plans to double the number of its exclusive stores to 400 by FY ’25.
Charath Narsimhan, Managing Director and CEO, the brand plans to increase the number of EBOs to 400, most of which will be in Tier-II and Tier-III cities.”
Around 60 per cent of the new stores would be franchise-owned while the rest will be company-owned, he adds. The company also aims to explore the possibility of entering girl’s clothing segment.
During FY ’22, ITFL had posted revenues of Rs. 336 crore against Rs 213 crore in the previous fiscal year and now aims to clock a turnover of Rs. 500 crore by 2025.
Vidyuth Venkatesh Rajagopal JMD, ITFL, says, this would achieved by rapidly expanding the reach of boyswear segment, brand building and brand positioning with new apparel offerings, increasing footprint across small towns, cities and geographies in India and enhancing and improving retail and online presence, amongst others.
