Innatex, the international trade fair for sustainable textiles, witnessed 20 per cent less brand participation compared to the previous editions. Organized by Muevo, the show was held from September 5 to 7, 2020 in the Rhein Main Wallau Exhibition Center in Hofheim am Taunus, Germany. It was attended by brands such s Wunenwerk, Vaude and Genesis who were able to acquire new clients at the fair.
Recycling and up-cycling were the most important trends at Innatex. The fair showcased backpacks made of PET bottles by Gotbag, swimwear made of plastic waste by Boochen and clothes in bohemian style by Souldaze
One of the prominent exhibitors at the fair included Dutch label Blueloop Originals which focuses on the recycling of denim. With a consistent recycling concept and its own development of the material Denimcel, the label aims to make the recycling of jeans as common as that of glass.
