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Fashion Positive+ programme to make fashion sustainable

Backed by major brands like Stella McCartney and H&M, the Cradle-to-Cradle Institute’s Fashion Positive+ programme strives to ‘reinvent the basic building blocks of fashion’. The programme has awarded US$ 50 000 to Worn Again, an innovator developing chemical recycling technology to separate blends and create recycled polyester fiber.

An increasing number of Cradle-to-Cradle certified members have received a ‘gold’ label for their products and processes. In 2017, 12 new companies attained gold status. This is the second highest rating, with platinum being the best. The programme recently published the “Fashion Positive Emerging Material Innovators Report”, detailing the innovative efforts of 12 new pioneers in the textiles value chain.

To further encourage positive change, the programme recently published the “Fashion Positive Emerging Material Innovators Report”, detailing the innovative efforts of 12 new pioneers in the textiles value chain. The programme also hosts webinars and workshops to educate industry stakeholders about anything from chemically recycled fibres, using all-natural dyes, and how to minimise the amount of energy and water used by clothing producers.

 

 
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