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Denim show to host weavers

Denim Premiere Vision will take place in France, May 23 to 24, 2018.

The show will host 72 exhibitors, of whom 50 per cent are weavers, including returning companies.

Denim PV–just like the main Premiere Vision’s show and organization–will be focused on a strong business-driven model. This means that the show’s aim is to support exhibitors and visitors in generating turnover and increasing their sales. On the other side, it will offer a stronger offer in terms of trend analysis as it’s involving protagonists of the scene–people who count, who buy and trendsetters.

Premiere Vision has always been recognized for its strong ability in discovering and informing about new trends, while doing it differently from others.

The show has been redesigned in order to present an easier and more effective layout that can better help recognizing its very segmented offer in a clear, immediate and easy-to-read way. The show has been given more uniformity in layout and booths’ style as companies are expected to show product, not marketing.

Experts will describe the future evolution of the denim, fashion and consumer scene. There will be three fashion seminars.

The show will host a Denim Smart Square Area, a space dedicated to guiding brands in their search for transparency and responsible sourcing.