Global leader in denim authenticity and sustainable innovation for over 130 years, Cone Denim is expanding its sustainability commitment by highlighting the use of regenerative cotton in its premium denim lines. As per a Textile Today report, Cone Denim is executing the project in collaboration with international regenerative agriculture initiative Regenagri. The project aims to increase access to sustainably sourced cotton grown using regenerative agricultural practices besides working on various programs to help customers and brands achieve key sustainability actions.
Cone fully supports the Regenagri® initiatives that help businesses move to holistic farming by prioritizing soil health and biodiversity, lowering greenhouse gas (GHG) emissions, and sequestering CO2. Meanwhile, along with its parent company Elevate Textiles, Cone Denim has pledged to the UN’s Sustainable Development Goals and committed to source 80 per cent verifiably sustainable cotton by 2025.
The brand offers a variety of responsibly sourced cotton including recycled cotton, organic cotton, and Better Cotton Initiative (BCI) cotton, and continuously invests in supporting new initiatives.
