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Friday, 11 December 2020 15:42

Burberry unveils new initiative with BFC

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Burberry has unveiled the ReBurberry Fabric Initiative for which it will team up with the British Fashion Council (BFC) to donate leftover fabrics to fashion students in the United Kingdom.

Through this initiative, Burberry plans to put its leftover materials to good use and support the next generation of diverse voices across the country.

Caroline Rush, CEO, BFC’s says, one of the primary goals of the initiative as a whole – which the fashion trade group hopes to roll out to all British brands following its pilot with Burberry – is to move toward a circular fashion economy while supporting excellence in fashion design.

Burberry’s newly-announced ReBurberry Fabric Initiative is part of a larger effort by the fashion industry to remedy the pollution-inducing and the largely unsustainable nature of the high-volume, novelty-based system that is seasonal fashion.