The British Fashion Council (BFC), a non-profit trade organisation, will hold a fur-free London Fashion where real fur would be totally absent from the runways. The council took this decision after it announced the results of a survey conducted with all designers on the official London Fashion Week catwalk and presentation schedule. Burberry’s new Creative Director Riccardo Tisci will showcase his entirely fur-free debut collection at LFW next week.
The fashion industry as a whole has been accelerating its transition to a more ethical, fur-free future in recent years, with anti-fur stalwarts like Stella McCartney joined by Hugo Boss in 2015, Armani and The Kooples in 2016 and Gucci, Net-a-Porter and Michael Kors in 2017.
Earlier this year Tom Ford, Versace and Maison Margiela also committed to a fur-free future. This week Burberry became the latest high-end fashion brand to go fur-free. The BFC survey forms part of the organisation’s Positive Fashion initiative, a platform designed to celebrate industry best practice and encourage future business decisions to create further positive change.